Director of new media operations

Job responsibilities：

1. Weibo, WeChat related original (pseudo original) content writing and publishing, maintenance, management, interaction and news monitoring of the company to improve influence and attention;
2. Suggestions on the development and positioning of Weibo and WeChat (including suggestions on the construction of third-party platforms);
3. Plan and implement Weibo and WeChat promotion activities to enhance fan activity through effective operation means; Track the promotion effect of Weibo and WeChat, analyze the data and give feedback;

Job requirements：

1. Strong analysis, judgment and generalization ability, excellent writing skills and planning ability, good at capturing current hot spots, excellent thematic planning ability and organizational experience;
2. Have a sensitive sense of the operating point and dissemination of similar product content, have a certain understanding, have a certain marketing strategy thinking on WeChat and Weibo, and have their own unique opinions on WeChat and Weibo;
3. Attention to detail, strong execution, able to work under great pressure, strong self-driving, Have good communication skills and team management experience is preferred;
4. Rich experience in planning customized interactive games, and familiar with the docking process with the program development team.

 

Planning copywriting

Job responsibilities：

1. Organize and participate in the creative conception, copywriting and customer proposal of important projects, and provide services such as early proposal, creative explanation and late closing report;
2. Implement and supervise the creative ideas and copywriting of the projects in charge;
3. The manuscript has clear ideas and can independently complete the manuscript writing ideas planning;
4. Assist the project manager to make creative proposals to ensure the smooth progress of the work;
5. Be able to independently write all kinds of manuscripts (press releases, summaries, reviews, interviews, etc.), planning plans, reports, etc.

Job requirements：

1. Major in journalism, communication, Chinese, economic management, college degree or above;
2. Familiar with advertising media industry, more than three years experience in event planning and copywriting;
3. Can accurately capture the highlights, with appropriate writing skills;
4. Familiar with professional creative methods, Quick thinking, strong insight, solid writing skills and strong language expression skills;
5. Can independently complete the writing of promotional copy such as projects and advertisements.

 

Brand planning

Job responsibilities：

1. Organize and participate in the creative conception, copywriting and customer proposal of important projects, and provide services such as early proposal, creative explanation and late closing report;
2. Implement and supervise the creative ideas and copywriting of the projects in charge;
3. The manuscript has clear ideas and can independently complete the manuscript writing ideas planning;
4. Assist the project manager to make creative proposals to ensure the smooth progress of the work;
5. Be able to independently write all kinds of manuscripts (press releases, summaries, reviews, interviews, etc.), planning plans, reports, etc.

Job requirements:

1. Major in advertising, journalism, economic management, college degree or above;
2. Familiar with advertising media industry, more than three years experience in brand planning and copywriting;
3. Can accurately capture the highlights, with appropriate writing skills;
4. Familiar with professional creative methods, Quick thinking, strong insight, solid writing skills and strong language expression skills;
5. Can independently complete the writing of promotional copy such as projects and advertisements.